21 Jan 10 Google Caffeine In Effect, Link Builders Find Backlinks Disappearing
The new Google Caffeine is already in effect now and Link Builders around the world are a bit amazed about what the heck happened to the links that they built throughout the mid and end of 2009? Last Google PR update has clearly proven that Google is now taking the backlink profile more seriously. All crappy and spammy links are seeing a slow and steady decay in Google’s sphere.
Off late, there has been much hype about Angela Paul’s link building. I am pretty sure even you would have heard about it if you are remotely connected to Search Engine Optimization or Link Development industry. In my opinion Angela Edward link building strategy is going to be garbage when considering Google Caffeine is in effect. Google Caffeine would always give more weightage to the backlinks which fly out of ‘related’ authority websites over forum profile and social media profile links.
The Link building service providers would now need to chose the inbound links more carefully since Caffeine is built for doing justice to only authentic websites which have slow and natural links built. So if you are probably building 2,000 links a month from different forum profiles you are doing nothing but a Donkey’s Job. Google has a serious disregard for digital spam and Caffeine since its inception was coded and introduced to make Crawling Faster and Spam Removal - more effective.
Following 3 factors are most important for any Link Building Service provider looking to create more authority links - Trust, Merit & Intent as mentioned by Link Moses - Eric Ward, repeatedly. So thats how WE at BuckDat as Link Building Service providers are going to mould our Link Development Strategy.
Which Backlink Would Qualify For Google’s Caffeine?
- Non reciprocal links.
- Links coming out of regularly updated ‘on-topic’ related websites. (Link Wheel would work perfecly well)
- Links coming out of RSS farms would be effective and would benefit due to dynamic multiplicity of content.
- Links coming out of Forums would be the biggest push if the linking threads are on topic.
- Links built to bread crumbs are going to give the contents good link juice and would enhance the crumb development in Search Engine Results.
- Links coming out of Embedded PDF files show a trend of bouncing back on top of Caffeine results. I see 3 results on Google Caffeine search engine results pages with .pdf files when I tried googling for keyword “High PR backlinks”.
And so on…
Another aspect is that when you once create backlinks on certain content node of a website, you must make sure that you instantly ping that site using pinging service and submit the page for Social Media to enable quick crawling. This would ensure that your Link Building Services show quicker results. Not to forget that Google Caffeine has been coded to crawl a larger chunk of web more quickly, so if you are able to bring the link page before Google Goggles instantly, nothing more better. Your link has an increased chance of getting cached if the above steps are followed instantly.
We would love to know your thoughts on Link building strategies for Google Caffeine.
Please feel free to share if you have any note worthy finding on Search Engine Result Pages & what factor of Caffeine you think is possibly triggering the results you are seeing. This is an hour where we need to heavily revamp and restructure our Link development strategies in wake of Google Caffeine coming in effect.
Not to forget that present day search engines are heavy duty dynamo with ever updating algorithms and Link Building Services which totally comply with each Search Engine Update are going to be the ones which produce best results on the Search Engines and produce links that stand the test of time!
Source: Buckdat Team
Tags: backlinks, google caffeine, Link Building
29 Jun 09 Are backlinks nothing unless your branded?
Following googles recent update, some are talking about how unless you are an established authority site and well branded, you may need to more than your link building efforts.
The main questions now on most marketers minds are:
How to brand your business, so that searchers are typing your name directly into google!
Who is talking about your brand? Some think this has become a main part of google’s view to who is an “authority” site.
Which sites are continually coming up in the social media scene?
Who is coming to your website outside of search? Volume, duration, navigation etc..
What is the related search volume, how many search for ’Nike’ and ’trainers’ in the same session?
Following the resent update, many major brands have benefited in serps for unexpected competitive keywords.
